Martin Bowley runs A DESIGN DRIVEN DIGITAL AGENCY ENABLING CLIENTS TO GET MOBILE APPS DEVELOPED AND TO MARKET. www.rarebreeddigital.com Rare Breed Digital Ltd we are a digital agency currently focusing on smart apps for smart screens, and web design. All are bespoke and designed to operate across all hand held screens. We operate in 4 key areas : 1.Media companies value adding advertising campaigns through web and apps. 2.Companies that need Mobile Apps to drive consumer interaction and sales. 3.Entrepreneurs and Start ups, increasingly at post graduate level who need to get mobile app ideas to markets fast. 4.Companies at any level who just need a simple mobile app to ensure they' are taking advantage of this incredible medium
Company just been awarded Medium of the year by Marketing Magazine ,reflecting two years of incredible effort . Restructuring of Company New Talent employed New Strategic Direction employed . 8 years of revenue declined reversed ,and forecast to further increase. Digital incomes increased 10 fold - including Second screen and Mobile Apps to back up From The Red Carpet Initiative.
Joined as CEO . Massive Digital learning curve here. Pitch was a digital mobile content entertainment company . I was charged with turning company around and taking to sale .This was achieved in June 2008 . Doubled gross revenues in 12 months . Expanded company's operations by taking offer Global from 4 to 20 international markets in 18 months , achieved with the partnership of Ericsson IPX and particulary Peter Garside.Google were a terrific help in attracting customers. Launching in US and partnering with Mblox led to the sale to a VC backed Silicon Valley Mobile Company . Developed Mobile Social Network, success was hampered by high data charges from the Networks, although members had very high usage - one of those kick yourself projects as I have no doubt only a year later it would be a success. Revenue model was ad funded so bit too early to market.
During 2002-2003 worked on core team to get merger through OFT .Negotiation was front line for all Competition meetings . Part of start up team at Carlton 5 colleagues to 250 in 12 months . Responsible for ?1.4B of ad revenue . Integrated purchases of Central TV ,HTV,Westcountry TV
Unisport streams live sport from Britains top Universities .www.unisportonline.co.uk Unisport also have an innovative division specialising in Live Streaming www.unisportlive.com
Country Dancing
Concentration: Blue Peter milk bottle top appeal
Mobile, apps and rock n roll
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